Best SMS Marketing Software in 2026
Updated
In short: CallHub is ranked #1 of 51 as of 8 October 2026, ahead of Textmagic and Textedly. The best-ranked option with a free plan is Textluma. The lowest first paid tier on this page is CallHub at $0.05/mo.
Text can be a direct channel for reaching subscribers, and SMS marketing software offers features for managing that communication. Compare audience segmentation, compliance tools and workflow automation, then look at inbound messaging and MMS support if those matter to your campaigns. Message and subscriber limits indicate the capacity each option lists; free-plan availability and paid-from pricing help frame cost. CallHub, Textedly and Sinch Engage are among the options, as are Textluma and EZ Texting. Consider how you want to organize audiences and handle replies, then compare those requirements with each tool’s listed features, limits and plan details.
51 SMS marketing software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.
51ranked
7free plans on this page
$0.05/molowest paid tier
8 Oct 2026last checked
Input list SMS Marketing Software 25 channels on this page · 107 of 200 spec lines stated by the makers
Ch Tool Free planPaid fromSubscriber limitMessage limitWorkflow automationAudience segmentationMMS supportInbound messaging Spec sheet Score
01 CallHub Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 1/8spec lines stated 7.9
02 Textmagic Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 5/8spec lines stated 7.6
03 Textedly Free planNoPaid from$29/moSubscriber limitnot statedMessage limit500 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 7.4
04 Sinch Engage Free planNoPaid from$99/moSubscriber limitnot statedMessage limit3,000 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 7.2
05 Textluma Free planYesPaid from$49/moSubscriber limitnot statedMessage limit10,000 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 7.2
06 EZ Texting Free planNoPaid from$20/moSubscriber limit500 subscribersMessage limit500 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 8/8spec lines stated 7.0
07 Klaviyo Free planYesPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 1/8spec lines stated 7.0
08 Mobile Text Alerts Free planNoPaid from$36/moSubscriber limitnot statedMessage limit1,000 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 7.0
09 PushOwl Free planYesPaid from$19/moSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 2/8spec lines stated 7.0
10 Sakari Free planNoPaid from$25/moSubscriber limitnot statedMessage limitnot statedWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 6/8spec lines stated 7.0
11 Blazon Free planYesPaid fromnot statedSubscriber limit2,500 subscribersMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 2/8spec lines stated 6.9
12 SimpleTexting Free planNoPaid from$29/moSubscriber limitnot statedMessage limit500 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 6.9
13 SlickText Free planNoPaid from$29/moSubscriber limitnot statedMessage limit500 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 6.9
14 SMSAPI Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 1/8spec lines stated 6.9
15 Call Loop Free planNoPaid from$15/moSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 2/8spec lines stated 6.8
16 CallFire IVR Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 1/8spec lines stated 6.8
17 CM.com Business Messaging API Free planYesPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 5/8spec lines stated 6.8
18 Mozeo Free planNoPaid from$25/moSubscriber limitnot statedMessage limitnot statedWorkflow automationYesAudience segmentationnot statedMMS supportYesInbound messagingnot stated 4/8spec lines stated 6.8
19 Omnisend Free planYesPaid from$16/moSubscriber limit500 subscribersMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 3/8spec lines stated 6.8
20 SMSGlobal API Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportYesInbound messagingnot stated 2/8spec lines stated 6.8
21 TrueDialog Free planNoPaid from$119/moSubscriber limitnot statedMessage limit5,000 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 6.7
22 Trum·pia Free planNoPaid from$60/moSubscriber limitnot statedMessage limit2,000 messages/moWorkflow automationYesAudience segmentationYesMMS supportYesInbound messagingYes 7/8spec lines stated 6.7
23 Privy Free planNoPaid from$30/moSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 2/8spec lines stated 6.6
24 Community RCS Business Messaging Free planNoPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationnot statedAudience segmentationnot statedMMS supportnot statedInbound messagingnot stated 1/8spec lines stated 6.5
25 SMSPortal Free planYesPaid fromnot statedSubscriber limitnot statedMessage limitnot statedWorkflow automationYesAudience segmentationYesMMS supportNoInbound messagingYes 5/8spec lines stated 6.5
Compare all 25 in a table
| # | Tool | Score | Free plan | From | Free plan | Paid from | Subscriber limit | Message limit |
|---|---|---|---|---|---|---|---|---|
| 1 | CallHub | 7.9 | Free plan | $0.05/mo | No | — | — | — |
| 2 | Textmagic | 7.6 | No | $0.05/mo | No | — | — | — |
| 3 | Textedly | 7.4 | No | $29/mo | No | 29 /mo | — | 500 messages/mo |
| 4 | Sinch Engage | 7.2 | No | $99/mo | No | 99 /mo | — | 3,000 messages/mo |
| 5 | Textluma | 7.2 | Free plan | $49/mo | Yes | 49 /mo | — | 10,000 messages/mo |
| 6 | EZ Texting | 7.0 | No | $20/mo | No | 20 /mo | 500 subscribers | 500 messages/mo |
| 7 | Klaviyo | 7.0 | Free plan | Free | Yes | — | — | — |
| 8 | Mobile Text Alerts | 7.0 | No | $3/mo | No | 36 /mo | — | 1,000 messages/mo |
| 9 | PushOwl | 7.0 | Free plan | $19/mo | Yes | 19 /mo | — | — |
| 10 | Sakari | 7.0 | No | $25/mo | No | 25 /mo | — | — |
| 11 | Blazon | 6.9 | Free plan | ZAR 285/mo | Yes | — | 2,500 subscribers | — |
| 12 | SimpleTexting | 6.9 | No | $29/mo | No | 29 /mo | — | 500 messages/mo |
| 13 | SlickText | 6.9 | No | $29/mo | No | 29 /mo | — | 500 messages/mo |
| 14 | SMSAPI | 6.9 | No | — | No | — | — | — |
| 15 | Call Loop | 6.8 | No | $8.25/mo | No | 15 /mo | — | — |
| 16 | CallFire IVR | 6.8 | No | $99/mo | No | — | — | — |
| 17 | CM.com Business Messaging API | 6.8 | No | $58/mo | Yes | — | — | — |
| 18 | Mozeo | 6.8 | No | $2.08/mo | No | 25 /mo | — | — |
| 19 | Omnisend | 6.8 | Free plan | $16/mo | Yes | 16 /mo | 500 subscribers | — |
| 20 | SMSGlobal API | 6.8 | No | — | No | — | — | — |
| 21 | TrueDialog | 6.7 | No | $119/mo | No | 119 /mo | — | 5,000 messages/mo |
| 22 | Trum·pia | 6.7 | No | $60/mo | No | 60 /mo | — | 2,000 messages/mo |
| 23 | Privy | 6.6 | No | $24/mo | No | 30 /mo | — | — |
| 24 | Community RCS Business Messaging | 6.5 | No | — | No | — | — | — |
| 25 | SMSPortal | 6.5 | Free plan | $0.08/mo | Yes | — | — | — |
Is your tool on this list?
Numbered spots on this list can be sponsored, and a sponsored row is labelled as paid.
Questions about this list
Which SMS marketing software is ranked first on Specifiction?
CallHub is ranked #1 of 51 with a score of 7.9. Textmagic is second and Textedly third.
How many of these have a free plan?
7 of the 25 on this page publish a free plan on their own pricing pages.
Which is the cheapest paid option?
On this page, CallHub has the lowest first paid tier we found: $0.05/mo.
How is this list ranked?
Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing.
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