Best WebEngage Alternatives in 2026
Updated
20 tools from marketing automation software ranked against WebEngage on the same published basis.
- 1WebEngage vs Freshmarketer
- 2WebEngage vs GetResponse
- 3WebEngage vs Mautic
- 4WebEngage vs Mailchimp
- 5WebEngage vs Manago AI (formerly SALESmanago)
- 6WebEngage vs ActiveCampaign
- 7WebEngage vs Klaviyo
- 8WebEngage vs Twilio Segment
- 9WebEngage vs SAS Customer Intelligence 360
- 10WebEngage vs Zoho Marketing Automation
- 11WebEngage vs CleverTap
- 13WebEngage vs Adobe Marketo Engage
- 14WebEngage vs SendPulse
- 15WebEngage vs Intempt Marketing
- 16WebEngage vs Freshsales
- 17WebEngage vs Ometria
- 18WebEngage vs Braze
- 19WebEngage vs Iterable
- 20WebEngage vs Cordial
- 21WebEngage vs EngageBay
WebEngage alternatives compared
| # | Tool | Score | Free plan | From | Runs on |
|---|---|---|---|---|---|
| 1 | Freshmarketer | 8.8 | Free plan | $15/mo | API, Web |
| 2 | GetResponse | 8.7 | No | $1915.58/mo | Android, API, iOS, Web |
| 3 | Mautic | 8.7 | Free plan | €247.50/mo | API, self-hosted, Web |
| 4 | Mailchimp | 8.5 | Free plan | Free | Web, iOS, Android |
| 5 | Manago AI (formerly SALESmanago) | 8.5 | No | — | Android, API, iOS, Web |
| 6 | ActiveCampaign | 8.4 | No | — | Web, iOS, Android |
| 7 | Klaviyo | 8.3 | Free plan | Free | Web |
| 8 | Twilio Segment | 8.1 | Free plan | $120/mo | Web, iOS, Android |
| 9 | SAS Customer Intelligence 360 | 8.0 | No | — | Android, API, iOS, Web |
| 10 | Zoho Marketing Automation | 8.0 | No | — | Web |
| 11 | CleverTap | 8.0 | No | $85/mo | Android, API, iOS, Web |
| 13 | Adobe Marketo Engage | 7.8 | No | — | — |
| 14 | SendPulse | 7.8 | Free plan | $9.60/mo | Web, iOS, Android |
| 15 | Intempt Marketing | 7.8 | Free plan | $24/mo | Android, API, iOS, Mac, Web, Windows |
| 16 | Freshsales | 7.8 | Free plan | $9/mo | Android, API, Browser, iOS, Web |
| 17 | Ometria | 7.7 | No | — | Android, API, iOS, Web |
| 18 | Braze | 7.6 | No | — | Web |
| 19 | Iterable | 7.6 | No | — | Web, iOS, Android |
| 20 | Cordial | 7.6 | No | — | Android, API, iOS, Web |
| 21 | EngageBay | 7.6 | Free plan | $11.04/mo | Web |
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Questions about WebEngage alternatives
What is the best alternative to WebEngage?
Freshmarketer, number 1 in marketing automation software with a score of 8.8 out of 10. The others here: GetResponse, Mautic, Mailchimp and 16 more.
What is the best free alternative to WebEngage?
Freshmarketer is the best-ranked alternative with a free plan. 9 of the 20 alternatives here publish a free plan on their own pricing pages.
How are these alternatives ranked?
Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing.