Skip to content
SPECIFICTION
Get listed

Pipedrive

pipedrive.com

From $14/mo Free trial WebiOSAndroidAPIBrowser extension
Visit pipedrive.com
Spec score 9.3 #9 of 244 in CRM Software

What it is

Pipedrive is paid sales software centered on a visual pipeline for managing leads and sales activity. It runs on the web and has iOS and Android apps, with email sync, marketing automation, AI features and a mobile app listed. Lite combines lead, calendar and pipeline management with AI-powered report creation, meeting intelligence and more than 500 integrations. Growth adds full email sync with tracking, automations and nurturing sequences, subscription and forecast reports, a meeting scheduler and a contacts timeline. Premium adds lead generation and routing, custom scoring, company data enrichment, AI-powered multi-email tools, contracts and e-signatures. Ultimate includes account security rules and alerts, phone and email data enrichment, a sandbox testing account and extended phone support. Pipedrive has no free plan but offers a 14-day trial. The maker was founded in 2010 and is headquartered in New York, United States.

Spec sheet

What it does
Pipedrive is a cloud sales CRM focused on visual pipeline management, lead tracking, communications, automation and forecasting for small and medium-sized businesses.Read 15 Oct 2026 · pipedrive.com
Free plan
NoRead 20 Sep 2026 · pipedrive.com
API
Every plan includes a free REST API token, webhooks, OAuth 2.0, OpenAPI specifications and Postman or Insomnia support.Read 15 Oct 2026 · pipedrive.com
Integrations
Pipedrive advertises more than 500 Marketplace integrations, including Google Workspace, Zoom, Zapier and Slack.Read 15 Oct 2026 · pipedrive.com
Mobile apps
The iOS and Android apps provide contacts, deal history, tasks, notes, calling, maps and offline synchronization.Read 15 Oct 2026 · pipedrive.com
License
Pipedrive's service is proprietary closed-source SaaS; its terms prohibit copying, modification, redistribution and reverse engineering.Read 15 Oct 2026 · pipedrive.com
Headquarters
Pipedrive lists Pipedrive Inc. at 530 Fifth Avenue in New York as its headquarters.Read 15 Oct 2026 · pipedrive.com
Founded
2010Read 28 Sep 2026 · pipedrive.com
AI features
YesRead 20 Sep 2026 · pipedrive.com
API scope
The public API documents endpoints for deals, leads, organizations, persons, products, projects, activities, webhooks and many other entities.Read 15 Oct 2026 · developers.pipedrive.com
Automation
Workflow automation can create activities, send follow-ups and run personalized email sequences.Read 15 Oct 2026 · pipedrive.com
Browser requirements
Pipedrive recommends current Google Chrome or Microsoft Edge and warns that Internet Explorer and Safari may cause performance problems.Read 15 Oct 2026 · support.pipedrive.com
Company history
Pipedrive says its founders began building the CRM in an Estonian garage in 2010.Read 15 Oct 2026 · pipedrive.com
Company size
The company reports more than 800 employees and over 100,000 customer companies.Read 15 Oct 2026 · pipedrive.com
Core selling model
The product is organized around activity-based selling, emphasizing controllable sales actions and follow-ups.Read 15 Oct 2026 · pipedrive.com
Documentation
Developer resources include API reference pages, tutorials, OpenAPI files, sandbox guidance, community support and a change log.Read 15 Oct 2026 · pipedrive.readme.io
Email and communications
Higher plans synchronize Gmail, Outlook or company email, track opens and clicks, and support shared inbox workflows.Read 15 Oct 2026 · pipedrive.com
Email sync
YesRead 20 Sep 2026 · pipedrive.com
Extensibility
Developers can publish public, unlisted or private Marketplace apps and build UI extensions such as panels and actions.Read 15 Oct 2026 · pipedrive.com
Free trial
YesRead 20 Sep 2026 · pipedrive.com
Lead management
Pipedrive provides lead capture, qualification, scoring and routing tools, including the LeadBooster add-on.Read 15 Oct 2026 · pipedrive.com
Limit: mobile experience
Independent reviews report that the mobile apps are less powerful or intuitive than the desktop product and omit some core functions.Read 15 Oct 2026 · apps.apple.com
Limit: pricing and feature gates
Reviewers complain that add-ons, upgrades and seat-based feature restrictions can make the total cost high for small teams.Read 15 Oct 2026 · techradar.com
Limit: reporting and marketing
Reviewers commonly say advanced reporting, marketing automation and multichannel campaigns are limited without higher plans or third-party tools.Read 15 Oct 2026 · gartner.com
Limit: support and reliability
Trustpilot includes a report of a server bug sending duplicate campaign emails and taking five days to resolve, while other reviewers describe slow or inconsistent support for complex issues.Read 15 Oct 2026 · trustpilot.com
Marketing automation
YesRead 20 Sep 2026 · pipedrive.com
Meeting intelligence
Nova prepares call briefs, records and transcribes calls, then drafts CRM updates for approval; it is included in all plans.Read 15 Oct 2026 · pipedrive.com
Mobile app
YesRead 20 Sep 2026 · pipedrive.com
Offline use
There is no separate desktop application; browser use requires connectivity, while mobile apps can edit offline and sync later.Read 15 Oct 2026 · support.pipedrive.com
Pipeline management
Users can create multiple pipelines and rename, add, delete or reorder stages to match their sales process.Read 15 Oct 2026 · pipedrive.com
Praise: customization and integrations
Reviewers frequently value customizable fields and pipelines plus integrations that centralize email and other sales tools.Read 15 Oct 2026 · trustradius.com
Praise: usability
Independent reviewers repeatedly praise the intuitive interface, visual drag-and-drop pipeline, quick setup and straightforward sales workflow.Read 15 Oct 2026 · capterra.com
Rating on Apple App Store
3.7 out of 5 from 675 ratingsRead 15 Oct 2026 · apps.apple.com
Rating on Capterra
4.5 out of 5 from 3,064 reviewsRead 15 Oct 2026 · capterra.com
Rating on G2
4.3 out of 5 from 5,149 reviewsRead 15 Oct 2026 · g2.com
Rating on Gartner Peer Insights
4.3 out of 5 from 377 ratingsRead 15 Oct 2026 · gartner.com
Rating on GetApp
4.5 out of 5 from 3,062 reviewsRead 15 Oct 2026 · getapp.com
Rating on Google Play
4.0 out of 5 from about 3.59K reviewsRead 15 Oct 2026 · play.google.com
Rating on Software Advice
4.5 out of 5 from 3,059 reviewsRead 15 Oct 2026 · softwareadvice.com
Rating on Trustpilot
4.4 out of 5 from 3,466 reviewsRead 15 Oct 2026 · trustpilot.com
Rating on TrustRadius
8.6 out of 10 from 520 reviews and ratingsRead 15 Oct 2026 · trustradius.com
Reporting
The CRM includes customizable reports, dashboards, analytics and revenue forecasting.Read 15 Oct 2026 · pipedrive.com
SDK license
The official PHP API wrapper is separately distributed under the MIT license and supports API versions 1 and 2.Read 15 Oct 2026 · github.com
SDKs
Pipedrive officially maintains Node.js and PHP client libraries and lists community clients for JavaScript, Python, .NET and Ruby.Read 15 Oct 2026 · developers.pipedrive.com
Security compliance
The Trust Center lists GDPR, EU-US and UK data-protection frameworks, ISO 27001, ISO 27701, SOC 2 Type 2, SOC 3, DORA and the EU Data Act.Read 15 Oct 2026 · trustcenter.pipedrive.com
Security controls
Published controls include audit logging, multifactor authentication, access monitoring, backups, penetration testing and responsible-disclosure processes.Read 15 Oct 2026 · trustcenter.pipedrive.com
Self-hosting
The service is delivered as a cloud application and the official materials do not provide a self-hosted deployment option.Read 15 Oct 2026 · www-cms.pipedriveassets.com
Visual sales pipeline
YesRead 20 Sep 2026 · pipedrive.com

Plans and prices

Lite $14 a month US$14 per seat/month, billed annually; one payment of US$168 per seat/year lead, calendar and pipeline management · AI report creation · 500+ integrations · Nova meeting intelligence Read 15 Oct 2026 · pipedrive.com
Growth $39 a month US$39 per seat/month, billed annually; one payment of US$468 per seat/year Lite plus email sync/tracking · automations and nurturing sequences · subscriptions and forecast reports · meeting scheduler Read 15 Oct 2026 · pipedrive.com
Premium $59 a month US$59 per seat/month, billed annually; one payment of US$708 per seat/year Growth plus LeadBooster · custom scoring and enrichment · AI multi-email tools · e-signatures · enhanced permissions and customization Read 15 Oct 2026 · pipedrive.com
Ultimate $79 a month US$79 per seat/month, billed annually; one payment of US$948 per seat/year Premium plus security rules and alerts · phone/email enrichment · sandbox account · extended phone support · partnership discounts Read 15 Oct 2026 · pipedrive.com

Every Pipedrive plan and price →

Strong points and limits

Strong points

  • Visual sales pipeline
  • Web, iOS and Android access
  • 500+ integrations on Lite
  • Email automation and nurturing sequences
  • Contracts and e-signatures on Premium

Limits

  • No free plan
  • 14-day trial is the only listed trial period
  • Advanced features are split across plans

Who it suits

Pipedrive suits sales teams organizing leads and activity around a visual pipeline. Its plans also target teams needing email automation, reporting, lead routing, contracts, security or expanded support.

Verdict

Pipedrive offers a clear progression from pipeline management to automation, lead generation, contracts and account controls.

Where Specifiction places it

Alternatives to PipedriveAll alternatives →