Best Mobile App Analytics Software in 2026

In short: GameAnalytics is ranked #1 of 37 as of 4 October 2026, ahead of Zoho Apptics and Appfigures. The best-ranked option with a free plan is Zoho Apptics. The lowest first paid tier on this page is TelemetryDeck at €9/mo.

App analytics tools can help you examine how people use an app and where usage, retention or revenue questions arise. Compared on crash insights, funnel analysis, retention reports and revenue tracking, these options also vary in session replay, data retention and platform coverage. Free-plan availability and “Paid from” pricing give you access and cost details to weigh. GameAnalytics, Zoho Apptics and Appfigures are among the options shown, alongside devtodev and Fullstory. Start with the questions you need to answer about app performance or user activity, then compare which listed reports, analysis features and platform coverage match that work.

37 mobile app analytics software ranked on what their makers publish — plans and prices, free tiers, platforms and the facts on their own pages.

37ranked
19free plans on this page
€9/molowest paid tier
4 Oct 2026last checked
Input list Mobile App Analytics Software 25 channels on this page · 84 of 200 spec lines stated by the makers
Ch Tool Free planPaid fromPlatform coverageRetention reportsFunnel analysisRevenue trackingData retentionSession replay Spec sheet Score
01 GameAnalytics Free planYesPaid from$29/moPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retentionnot statedSession replayYes 7/8spec lines stated 8.1
02 Zoho Apptics Free planYesPaid fromnot statedPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retention60 monthsSession replayYes 7/8spec lines stated 8.1
03 Appfigures Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsYesFunnel analysisNoRevenue trackingYesData retentionnot statedSession replayNo 5/8spec lines stated 7.8
04 devtodev Free planYesPaid from$33/moPlatform coveragenot statedRetention reportsnot statedFunnel analysisYesRevenue trackingnot statedData retentionnot statedSession replaynot stated 3/8spec lines stated 7.8
05 Fullstory Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 7.6
06 Kochava Free planYesPaid from$500/moPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 2/8spec lines stated 7.6
07 Pendo Analytics Free planYesPaid fromnot statedPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingnot statedData retentionnot statedSession replayYes 5/8spec lines stated 7.6
08 PostHog Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 7.6
09 UXCam Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 7.5
10 HUAWEI Analytics Kit Free planYesPaid fromnot statedPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retentionnot statedSession replaynot stated 5/8spec lines stated 7.3
11 TelemetryDeck Free planYesPaid fromnot statedPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retentionnot statedSession replaynot stated 5/8spec lines stated 7.3
12 Keentics Free planYesPaid from$20/moPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 2/8spec lines stated 7.2
13 Firebase Cloud Messaging Free planYesPaid fromnot statedPlatform coveragecross-platformRetention reportsYesFunnel analysisNoRevenue trackingYesData retentionnot statedSession replaynot stated 5/8spec lines stated 7.1
14 Statsig Free planYesPaid from$150/moPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 2/8spec lines stated 7.1
15 Microsoft Clarity Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 7.0
16 Tapstream Free planYesPaid from$199/moPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retention24 monthsSession replaynot stated 7/8spec lines stated 7.0
17 Amplitude Free planYesPaid fromFreePlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 2/8spec lines stated 6.6
18 Contentsquare Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 6.6
19 Heap Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 1/8spec lines stated 6.6
20 Mixpanel Free planYesPaid from$120/moPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 2/8spec lines stated 6.5
21 Glassbox Free plannot statedPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisnot statedRevenue trackingnot statedData retentionnot statedSession replaynot stated 0/8spec lines stated 6.3
22 AppMetrica Free planYesPaid fromnot statedPlatform coverageios and androidRetention reportsYesFunnel analysisYesRevenue trackingYesData retentionnot statedSession replaynot stated 5/8spec lines stated 6.2
23 Aptabase Free planYesPaid from$10/moPlatform coveragecross-platformRetention reportsNoFunnel analysisNoRevenue trackingnot statedData retentionnot statedSession replaynot stated 5/8spec lines stated 6.2
24 FunnelMob Free planYesPaid from$49/moPlatform coveragecross-platformRetention reportsYesFunnel analysisYesRevenue trackingYesData retentionnot statedSession replaynot stated 6/8spec lines stated 6.2
25 AppWatch Free planYesPaid fromnot statedPlatform coveragenot statedRetention reportsnot statedFunnel analysisYesRevenue trackingYesData retentionnot statedSession replaynot stated 3/8spec lines stated 6.1
Compare all 25 in a table
#ToolScoreFree planFromFree planPaid fromPlatform coverageRetention reports
1GameAnalytics8.1Free plan$49/moYes29 /mocross-platformYes
2Zoho Apptics8.1Free planFreeYes—cross-platformYes
3Appfigures7.8Free plan—Yes——Yes
4devtodev7.8Free plan$3,310/moYes33 /mo——
5Fullstory7.6Free planFreeYes———
6Kochava7.6Free plan$500/moYes500 /mo——
7Pendo Analytics7.6Free planFreeYes—cross-platformYes
8PostHog7.6Free planFreeYes———
9UXCam7.5Free planFreeYes———
10HUAWEI Analytics Kit7.3Free planFreeYes—cross-platformYes
11TelemetryDeck7.3Free plan€9/moYes—cross-platformYes
12Keentics7.2Free plan$20/moYes20 /mo——
13Firebase Cloud Messaging7.1Free planFreeYes—cross-platformYes
14Statsig7.1Free plan$150/moYes150 /mo——
15Microsoft Clarity7.0Free planFreeYes———
16Tapstream7.0No$199/moYes199 /mocross-platformYes
17Amplitude6.6Free planFreeYes0 /mo——
18Contentsquare6.6Free planFreeYes———
19Heap6.6Free planFreeYes———
20Mixpanel6.5Free plan$120/moYes120 /mo——
21Glassbox6.3No—————
22AppMetrica6.2No—Yes—ios and androidYes
23Aptabase6.2No—Yes10 /mocross-platformNo
24FunnelMob6.2No—Yes49 /mocross-platformYes
25AppWatch6.1No—Yes———

Is your tool on this list?

Numbered spots on this list can be sponsored. They are labelled, and the editorial order and scores never change for payment.

Questions about this list

Which mobile app analytics software is ranked first on Specifiction?

GameAnalytics is ranked #1 of 37 with a score of 8.1. Zoho Apptics is second and Appfigures third.

How many of these have a free plan?

19 of the 25 on this page publish a free plan on their own pricing pages.

Which is the cheapest paid option?

On this page, TelemetryDeck has the lowest first paid tier we found: €9/mo.

How is this list ranked?

Ranked on what each maker publishes, the fullest spec sheet first: how deeply the product is documented, the platforms it runs on, a free tier or trial to test it, and its standing. Paid placements never change a rank.

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